Bulk SMS or mass texting is a service that enables sending a large number of SMS messages to a broad audience at once. Bulk SMS is used by schools, media companies, banks, enterprises, and consumer brands for various purposes such as marketing, entertainment, customer offers etc. Bulk SMS is a ‘broadcast’ or “one-to-many” type of message that differs from a group message, which is “many-to-many”
Bulk SMS has become the most effective way of staying in communication with your existing customers and protecting them from your competitors. You can use bulk SMS to send season greetings, communicate discount offers, carry out raffles and announce major events that your business may be having
Not to mention that SMS is by far the cheapest way of sending communication. It costs less than Kes 1/- to engage your customer and keep your business at the top of their mind.